Dynamic SMS Merges

Dynamic sms merge coined from the traditional mail merge is a function describing the production of multiple (and potentially large numbers of) messages from a single template and a structured data source.This helps to create personalized messages for bulk sms from a simple interface which contains fixed text, which will be the same in each sms, and variables, which act as placeholders that are replaced by text from the data source.

The data source is typically a csv file or spreadsheet which has a field or column matching each variable in the template. When the sms merge is run, the system creates a message for each record in the store, using the fixed text exactly as it appears in the template, but substituting the data variables in the template with the values from the matching columns.

It is a great and intuitive method for sending a similar, but personalized message to thousands of recipients.

This feature is only available for corporate accounts.


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